Market Metrix
April 18, 2012
This paper from customer feedback solutions firm Market Metrix looks at the casino market and typical profile of casino players.
Savvy hoteliers now more than ever should be seeking to engage with prospective customers at the time of booking, prior to arrival and post stay, says Ron Callari.
February 22, 2012
This paper from customer feedback solutions firm Market Metrix looks at the guest experience and potential value of the casino customer.
February 8, 2012
This paper from customer feedback solutions firm Market Metrix looks at how the luxury travel sector has been impacted during the recession.
December 21, 2011
This paper from Market Metrix assesses the reliability of user-generated reviews for hotels.
December 6, 2011
This paper from hospitality consumer research firm Market Metrix looks at the impact of word-of-mouth referrals on hotel referrals.
November 23, 2011
Loyalty solution firm Market Metrix lists the hotels currently scoring highest in loyalty effectiveness.
September 20, 2011
This paper from hospitality consultancy Market Metrix looks at the trends impacting the hospitality sector in 2011 and beyond.
March 19, 2010
Location, location, location – it’s said to all come down to this, but is location really the main reason guests select a hotel? This report from Market Metrix explores top hotel selection criteria.
January 27, 2010
In this white paper, Market Metrix has assembled guidelines based on industry ‘best practices’ to handling online reviews.
