Market Research
May 23, 2012
Adam Hammock and Lindsay Denninger compare two leading website analytics and campaign tracking applications: Adobe SiteCatalyst (paid) and Google Analytics (free basic version), both used to measure website performance and monitor online marketing initiatives, to ascertain the better identifier of successes, losses, gains, and opportunities.
May 17, 2012
Baker & McKenzie International looks at 10 key issues which arise in the context of a serviced apartment business sale or acquisition.
May 2, 2012
This paper from Hong Kong-based consultancy The Brand Company looks at the opportunity for hospitality brands in China.
April 24, 2012
This paper from hospitality technology solutions firm at-visions looks at disruptive technologies, hotel IPTV, and integrating guest devices.
April 18, 2012
This paper from customer feedback solutions firm Market Metrix looks at the casino market and typical profile of casino players.
April 18, 2012
This paper from revenue solution management firm IDeaS looks at how hospitality technology investment can increase operational efficiencies.
April 11, 2012
This extract from the annual Hotel Yearbook lists the eight trends for the hotel industry in 2012.
April 11, 2012
This paper from hospitality consulting organization HVS examines business challenges and opportunities in Hong Kong, Macau, China and Taiwan.
April 3, 2012
This excerpt from the Hotel Yearbook 2012 looks at the growth in outbound Chinese travel and the opportunities it presents for the wider global travel industry.
March 21, 2012
This paper from hotel consultancy firm C9 Hotelworks gives the latest information on the hospitality sector in Koh Samui.



