Regal Hotels signs six-hotel deal with EasyRMS

Regal Hotels signs six-hotel deal with EasyRMS

By HMA Staff 11 August 2010

Hong Kong-based hotel operator Regal Hotels has signed a contract with revenue management solution supplier EasyRMS to implement various EasyRMS applications across its properties.

The group has contracted initially for its six Hong Kong properties, which include Regal Airport Hotel, Regal Hongkong Hotel, Regal Kowloon Hotel, Regal Oriental Hotel, Regal Riverside Hotel and the newly opened Regal iClub Hotel.

Under terms of the deal, the properties will implement the EzRMS™ Core Module, Ez-QUOTE™ and Ez-REGION™, as well as the extraction interface to Regal Hotels' own bespoke PMS.

"This is a giant step forward for us as we move into the area of revenue management. We are hoping to gain incremental revenues of 5%-8% per annum with the installation,” said Regal Hotels group director of revenue Kingsley Loh.

Kingsley said he chose the system for ease of use and its reporting flexibility as well as cost effectiveness.

"With EzRMS™, many man hours are saved in retrieving, consolidating and comparing historical, on-the-books and future data. In this way, our revenue managers can focus on the job at hand -- revenue managing the hotel and maximizing the hotel's revenues,” he added.

Regal Hotels has around 6,000 guest rooms and more than 50 restaurants and bars in its portfolio. The group also operates four additional properties in China, with plans to open two more properties later this year.
 

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