Marriott launches Greater China mobile app
13 December 2011Marriott has launched free mobile app for iPhone and Android devices for Greater China.
The new Marriott Mobile tools enable travellers to quickly find nearby hotels, book a room, check their upcoming reservations and get details about their hotel, including photos. Travellers can also enroll in Marriott Rewards, check their point balance, and even find out what’s happening in the local area.
“We know that more than half of our hotel reservations made using mobile devices are for same-day stays. This shows how rushed mobile travelers are around the world; speed and choice are critical,” said Shafiq Khan, senior vice president of eCommerce, Marriott International. “With a few taps, you can now get immediate access on-the-go to our 3,600 hotels across 13 brands in 71 countries.”
Marriott claims its mobile website has been averaging nearly 3.1 million visits a month and $24.8 million in property-level revenue a month, more than three times the volume compared to the same time period from the year before.
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