Dusit deploys revenue solution from IDeaS

Dusit deploys revenue solution from IDeaS

By HMA Staff 13 December 2011

 

Hotel group Dusit International has enlisted revenue management solution firm IDeaS Revenue Solutions to improve demand forecasting and boost revenue performance in 13 of its Asian based properties.

 

Dusit International is deploying the IDeaS Revenue Management System (RMS) at certain properties, and the IDeaS Forecasting Management System (FMS) at other properties.
 
“Given the growing levels of competition in the regional and local hotel sector, Dusit International has recognized that having the right technology and strategies in place when it comes to business forecasting and pricing is critical,” said Bobby Saw, Assistant Vice President – Revenue for Dusit International. “IDeaS was brought in to help with our forecasting process so that better business decisions can be made with regards to evaluating and maximizing revenue opportunities.”
 
“Since working with IDeaS, we have seen a more pro-active implementation of strategies and more business decisions made based on facts and figures as opposed to just assumptions. The more accurate forecasting we now have has led to better cost control, and manpower management.  It also helps to instill a stronger revenue culture within the hotel,” he added.
 
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