Comment: Caroline Cooper on communicating with staff

Comment: Caroline Cooper on communicating with staff

By Caroline Cooper 23 July 2010
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Do your hotel staff know the score?

There's nothing more frustrating, and demotivating for staff than lack of communication and being kept in the dark. Unless people know what's expected of them and what's going on you'll end up with an unhappy team, and ultimately an impact on performance levels and increased staff turnover.

Hopefully the communication starts with a thorough induction, which includes not only an outline of their job and what's expected of them, but how their contribution fits into the bigger picture, the values and culture of the business and an insight into what happens in other parts of the business.

But recognise that a one-off training session will never be enough.
Your staff need to be kept up-to-date all the time.  They need to know what is going on in the business, and how this will affect them and they need feedback on how they are doing.  Here are four ways to keep your staff up to date and let them know their contribution is important and valued.

Daily Briefings

A daily briefing (with the whole team if numbers are small enough to make this logistically possible is ideal, or by department) can update everyone on anything that affects that day's operation. It's also a great way to get feedback from them too on things that need addressing sooner rather than later

Cover such information as:

-VIP guests
-Special needs (e.g. disabled guests, special diets)
-Regular guests and any known preferences, so staff can anticipate their requirements
-Today’s menu and tasting, with details of all the ingredients of each dish, what to promote today, and what’s in short supply (even if only one dish has changed from yesterday’s menu, make sure it is communicated)
-What special offers, events or deals you have coming up that need to be mentioned
-What other activity there is in the hotel or surrounding area that could affect service in any way, e.g. maintenance, road works, concerts, weather.
-Staff shortages, and cover of responsibilities
These actions ensure your staff are fully briefed and competent to deal with any guest’s queries or concerns.

A daily briefing also provides an opportunity for you to get feedback on any guest comments. You can discuss any questions or suggestions your team may have about operational issues that could have a bearing on the level of service or sales potential of the hotel. So, even on your busiest mornings make sure these briefings still happen – it’s generally on the days that are your busiest that things go wrong, and it’s generally your busiest days when you have the best opportunities for increasing sales.

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